What We Do

Guidelines, laws and regulations affecting promotion marketing activities are dynamic. Change, especially that from enforcement activity, is constant at both the state and federal levels. The growth of promotions on the Internet and social media (for example sweepstakes or contests requesting user generated content, mobile programs, and Facebook, Twitter, Instagram, LinkedIn, and other online platforms) has created an increased awareness of intellectual property, jurisdictional and international privacy and data collection issues. We stay abreast of the regulatory climate, enforcement practices and activities, and revisions of laws and regulations related to our area of promotion marketing law.

Sweepstakes and Instant Win Games    Giving away prizes at random to a few lucky persons is a tried and true marketing technique. However, the line between a dynamic, innovative chance promotion and an illegal lottery can become blurry.   Learn More

Sweepstakes and Instant Win Games

Giving away prizes at random to a few lucky persons is a tried and true marketing technique. However, the line between a dynamic, innovative chance promotion and an illegal lottery can become blurry.

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Skill Contests    In contests, prizes are awarded to the best performers. While this may be a simple enough proposition, issues abound for marketers interested in using skill-based promotions.   Learn More

Skill Contests

In contests, prizes are awarded to the best performers. While this may be a simple enough proposition, issues abound for marketers interested in using skill-based promotions.

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Alcohol Beverage Advertising/Promotions    Marketing beer, wine, and distilled spirits presents special challenges.   Learn More

Alcohol Beverage Advertising/Promotions

Marketing beer, wine, and distilled spirits presents special challenges.

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Sports and Event Marketing    How can you get in on the action by offering promotions tied to major sports events?   Learn More

Sports and Event Marketing

How can you get in on the action by offering promotions tied to major sports events?

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Consumer Offers    Coupons, rebates, premiums – we’ve all seen these offers for almost every product under the sun.   Learn More

Consumer Offers

Coupons, rebates, premiums – we’ve all seen these offers for almost every product under the sun.

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We can also help with:    Business-to-Business and Trade Promotions, Sales & Employee Incentive Plans, Licensing, Trademarks & Copyrights, Rights of Privacy & Publicity, Contract Negotiations and Drafting, Loyalty and Rewards Programs, Product Marketing, Distribution, Pricing, Cause-related Marketing   Contact Us

We can also help with:

Business-to-Business and Trade Promotions, Sales & Employee Incentive Plans, Licensing, Trademarks & Copyrights, Rights of Privacy & Publicity, Contract Negotiations and Drafting, Loyalty and Rewards Programs, Product Marketing, Distribution, Pricing, Cause-related Marketing

Contact Us